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SWISS ARMY KNIFE
Swiss ar·my knife
/swis ˈärmē nīf/
noun
-
a penknife incorporating several blades and other tools such as scissors and screwdrivers.
adjective
-
versatile; useful in many situations
KEY FUNCTIONS
- Problem solver
- Go-to guy
- Being the guy you can count on
- Figuring it out
- Making it happen
- Getting stuff done
proven uses
- Developing business plans.
- Entering new market segments.
- Monetizing passion projects.
- Designing brands from “just an idea”.
- Building websites and digital presences.
- Organizing “the books”. Some call it “accounting”.
- Developing marketing strategies.
- Planning events. Big ones.
- Optimizing manufacturing processes.
- Helping start four successful businesses.
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